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Prospect research and targeting for B2B sales teams

We build prospect lists from public records, financial and ownership signals and your own sales history, check the contacts, and hand the companies worth calling to your CRM. Your team starts outreach with the right businesses and a reason to get in touch now.

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When this is worth doing

  • You buy lists and spend the first week finding out which records are wrong.
  • You can describe a good customer but cannot search for more companies like them.
  • Outreach goes out without a reason for the conversation to happen now.
  • Prospect data sits in spreadsheets and never reaches the CRM.

What we build

Build prospect lists around the companies you want to win. We combine public records, financial and ownership signals, contact enrichment and your own sales history to give outreach a stronger starting point.

  • Company search by sector, size, location and financial profile
  • Ideal customer profiles informed by won deals
  • Company and decision-maker contact enrichment
  • Public-record monitoring and timing signals
  • Qualified prospect lists and CRM handoff

How the work runs

  1. 01

    Define the fit

    We start from the deals you have won: sector, size, location and financial profile. That becomes a search you can repeat.

  2. 02

    Search the record

    For UK companies we work from the Companies House register, with financial and ownership information, to find businesses that match.

  3. 03

    Enrich and check

    Decision-maker contacts are added and checked. Mismatched names, companies in liquidation and bad addresses are flagged for you to remove or fix.

  4. 04

    Hand over to the CRM

    Qualified companies and contacts arrive in HubSpot with the signal that makes them timely, such as an accounting period, ready for your team or a campaign.

Delivered work

Client systems we have built and still support. Clients are anonymised until they approve being named.

From our own products

  • CreditbaseWorking platform. Company search, contact enrichment and HubSpot integration.

Common questions

Where does the company data come from?

For UK companies, mainly the public record: Companies House filings, with financial and ownership information, combined with the history in your own CRM. Contact details are added through enrichment and checked before use. We show the source of each field, so you can judge how far to rely on it.

Can you time outreach as well as target it?

Yes. In delivered work for UK commercial finance firms, accounting-period information was used to identify an audience for a timely funding campaign. The audience and campaign were prepared for the client to review before anything was sent.

Do you cover companies outside the UK?

Our prospecting platform is built around the UK public record. For other markets we look at the available data sources with you first, because coverage and quality vary by country. We would rather tell you a source is weak than build a list on it.

Who is responsible for data protection?

You remain responsible for your lawful basis for contacting people, and we do not give legal advice. What we build in is practical: a recorded source for each field and a review step before a campaign is released, so you decide which records to remove or correct.

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Tell us who you want to reach.

Bring a description of your best customers to a 30-minute discovery call. We will talk through where the data would come from and what a first list would look like.

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